Subliminal Advertising: Does it work?
Wed Jun 23, 2004 8:21 pm
I'm posting this in response to that stupid article in the Times
Q. Does subliminal advertising work?
A. That's an interesting question. (Send me money.)
The American public was first introduced to the idea of subliminal advertising in 1957 by James M. Vicary. In a press conference announcing the formation of the Subliminal Projection Company, Vicary claimed that he was able to increase sales of popcorn and Coke through the use of subliminal advertising. (Send me lots of money.)
According to Vicary, during a six-week test in a movie theater, he was able to drive up sales of popcorn by 57.5% and sales of Coke by 18.1% simply by flashing the slogans "drink Coke" and "eat popcorn" over the movie for 1/3,000th of a second every five seconds.
(You want to send me money.)
As plausible as his assertions might have been, there was little evidence to support them. (Send me money.) For one thing, Vicary refused to reveal where he conducted his experiment or document it in any meaningful way. What's more, psychologists who performed similar experiments concluded that a subliminal ad was no more compelling than a billboard glimpsed from the corner of the eye.
(Send me your money.)
In an effort to vindicate his claim, Vicary agreed to run the subliminal message "telephone now" during a Canadian broadcast. Like other documented cases, the experiment failed. Telephone usage didn't increase noticeably, and not a single viewer guessed Vicary's message.
(Your wallet seems a little too bulky. Maybe you should reduce it's size... Send me money.)
While neither this experiment nor previous experiments disproved conclusively the effectiveness of subliminal ads, American broadcasters were so convinced of the ineffectiveness of subliminal messages that they simply volunteered not to run them.
(You have an uncontrollable urge to send me money.)
BTW, If you're still unconvinced and would like to see more research on the subject, you'll be happy to know that I am running my own little subliminal experiment. I can't tell you about it now, but in the coming weeks I'll reveal my findings.
If I forgot to tell you something, please reply.
Q. Does subliminal advertising work?
A. That's an interesting question. (Send me money.)
The American public was first introduced to the idea of subliminal advertising in 1957 by James M. Vicary. In a press conference announcing the formation of the Subliminal Projection Company, Vicary claimed that he was able to increase sales of popcorn and Coke through the use of subliminal advertising. (Send me lots of money.)
According to Vicary, during a six-week test in a movie theater, he was able to drive up sales of popcorn by 57.5% and sales of Coke by 18.1% simply by flashing the slogans "drink Coke" and "eat popcorn" over the movie for 1/3,000th of a second every five seconds.
(You want to send me money.)
As plausible as his assertions might have been, there was little evidence to support them. (Send me money.) For one thing, Vicary refused to reveal where he conducted his experiment or document it in any meaningful way. What's more, psychologists who performed similar experiments concluded that a subliminal ad was no more compelling than a billboard glimpsed from the corner of the eye.
(Send me your money.)
In an effort to vindicate his claim, Vicary agreed to run the subliminal message "telephone now" during a Canadian broadcast. Like other documented cases, the experiment failed. Telephone usage didn't increase noticeably, and not a single viewer guessed Vicary's message.
(Your wallet seems a little too bulky. Maybe you should reduce it's size... Send me money.)
While neither this experiment nor previous experiments disproved conclusively the effectiveness of subliminal ads, American broadcasters were so convinced of the ineffectiveness of subliminal messages that they simply volunteered not to run them.
(You have an uncontrollable urge to send me money.)
BTW, If you're still unconvinced and would like to see more research on the subject, you'll be happy to know that I am running my own little subliminal experiment. I can't tell you about it now, but in the coming weeks I'll reveal my findings.
If I forgot to tell you something, please reply.
Wed Jun 23, 2004 8:42 pm
^^Nice sig.
On topic, that was a pretty interesting tidbit, however I won't send you money.
On topic, that was a pretty interesting tidbit, however I won't send you money.
Wed Jun 23, 2004 9:23 pm
I have an uncontrollable urge to send you money now....
Wed Jun 23, 2004 10:07 pm
Lol, funny! (Don't send him the money, send it too me!) 
Wed Jun 23, 2004 10:33 pm
*mails you a $20 bill*
Thu Jun 24, 2004 4:58 am
I have munny but I'm spending it at the mall(falls off chair and hails the *MALL*It's holy 
)I might send u munny in a few years. ..... depends
)I might send u munny in a few years. ..... depends
Thu Jun 24, 2004 11:11 am
Haha. Good one. Kinda reminds me of Josie and the Pussycats, in a roundabout way.
Thu Jun 24, 2004 4:25 pm
That was funny no, send memoney!in an oddly no, send memoney!subliminal way... no, send memoney! 
Thu Jun 24, 2004 4:39 pm
sorry, couldn't read it, but i knew what you meant anywayKristina wrote:That was funny no, send memoney!in an oddly no, send memoney!subliminal way... no, send memoney!
Thu Jun 24, 2004 4:42 pm
I didn't know you could do that with text until now!
Thu Jun 24, 2004 5:27 pm
Subliminal messages work ...
Sat Jul 10, 2004 5:43 am
Did you see that girl in "Marry My Dad" where that girl goes "You lov eme" every three seconds like "Oh yeah (you love me) i thought that movie was good" or something like that. It was really weird
Sat Jul 10, 2004 11:56 am
I..want...moneeey
Sun Jul 11, 2004 11:14 pm
this is semi-unrelated, but it has to do with the affects of advertisement on teenagers/pre-teens.
A few months in French Class we were learning a cha-cha dance. The teacher was explaining and said "Cha-cha une, dous, trois" and most of the class just went "CHA-CHA-CHA! CHARMIN!"
Also one time (don't remember what class it was in) the teacher was telling someone to plug something in and me and this other kid, Mohammed we both yelled "PLUG IT IN, PLUG IT IN!"
A few months in French Class we were learning a cha-cha dance. The teacher was explaining and said "Cha-cha une, dous, trois" and most of the class just went "CHA-CHA-CHA! CHARMIN!"
Also one time (don't remember what class it was in) the teacher was telling someone to plug something in and me and this other kid, Mohammed we both yelled "PLUG IT IN, PLUG IT IN!"
Mon Jul 12, 2004 2:19 pm
we did the EXACT SAME THING when our music teacher made us learn some song called cha cha cha XD also...send me your moneywait...thats supposed to be sublime isnt it? 